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Scaling Your Email Output: A Comprehensive Guide
Paul avatar
Written by Paul
Updated over a week ago

This guide will provide you with all the information you need to scale your email output effectively.

If you're unsure how to connect your email, please visit our guide here

Email Sending Limits

Outlook, Gmail, and most SMTP email services have a daily sending limit of around 1,000 emails. You can send more if you maintain a good email reputation. To scale beyond 1,000 emails per day, read on.

Daily Email Limit

The following limits depend on your email reputation, the age of the email address, and the quality of your messages. With a poor reputation, your limit will be lower. Each provider also has an hourly limit, so it's crucial to warm up your email and send messages over time.

  • Free Gmail account: Maximum of 100 emails per day via SMTP

  • Custom Gmail account (with your domain name): 2,000 emails per day (500 during the trial period)

  • Office 365: Approximately 10,000 emails per day

  • Outlook email: Maximum of 300 emails per day

  • GoDaddy Workspace email: Maximum of 250 emails per day

Email Validation

It's essential to validate email addresses, especially for cold outreach. Sending emails to non-existent addresses will harm your email reputation, reducing the number of emails your provider allows you to send.

Email Warm-Up

Before scaling, it's important to warm up both new and old email addresses. Mailbox providers dislike new addresses sending more than 100 emails within the first 24 hours of creation. They also dislike aged addresses that suddenly jump from sending 100 emails a day to 1,000. To warm up your email, start with 100 emails a day and increase by 100 every other day.

Using Round Robin

A fast way to scale is by creating additional users in WooSender and linking them to their own email addresses. For example, if you want to send 10,000 emails a day, create 10 users and link 10 email addresses. Each user can send 1,000 emails a day, helping you reach your goal.

You can assign contacts using the round robin method in the campaign settings, allowing emails to be sent evenly based on each user's email address.

By following these steps, you can effectively scale your email output while maintaining a good email reputation. Happy emailing!
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Conclusion

Scaling your email output can significantly enhance your communication strategy and outreach efforts. By understanding the limitations of different email providers, ensuring proper email validation, and carefully warming up your email addresses, you can achieve higher sending limits while maintaining a good reputation.

Utilizing the round robin method with multiple users in WooSender can further streamline and boost your email campaigns, allowing you to reach a larger audience efficiently.

Remember, consistency and gradual scaling are key to maintaining high deliverability rates and avoiding penalties from email providers. Follow these guidelines, and you'll be well on your way to successfully scaling your email operations.

If you have any questions or need further assistance, don't hesitate to reach out to our support team.

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