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Pausing Campaign
Hannah Chun avatar
Written by Hannah Chun
Updated over a week ago

Introducing the "Pause Campaign Toggle" Feature

In response to numerous requests from our users, we are thrilled to announce the launch of a new and highly anticipated feature: the "Pause Campaign Toggle." This feature offers a significant improvement in campaign management, addressing the need for a more straightforward method to temporarily pause campaigns.

Why the Pause Campaign Toggle?

Previously, the only way to stop a campaign was to manually adjust the timing settings for each day within the campaign preferences. Recognizing that this process was not as efficient or user-friendly as it could be, we sought a solution that would empower our users with greater flexibility and control. The Pause Campaign Toggle is our answer to these needs.

What to Expect

Easy Access

You will see the toggles on the campaign list page, next to every single campaign. When you have a campaign that you wish to pause - whether for a short period or an indefinite timeframe - simply flip the switch on the list.
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This functionality is also available on every individual campaign page, with the toggle positioned in the top right corner for easy access.

Default Settings for New Campaigns

Any newly created campaign will start in the 'off'. If you want to run the campaign as soon as possible, make sure to turn on the toggle.

Contact Status Update

When a campaign toggle is turned off, the status of contacts assigned to that campaign will be changed to inactive, since no further automation is scheduled to send out. However, if there is an upcoming appointment, the status will remain active.

Important Rules and Scenarios

To ensure the best use of this feature, please take note of the following scenarios:

Pausing Mid-Campaign

If a campaign is turned off at 8:30 AM, after the first message of Day 1 is sent, any subsequent messages scheduled for that day (e.g., a 9 AM email) will not be sent.

Resuming the Same Day

If the campaign is turned on later the same day (e.g., turned off at 8:30 AM and back on at 10 AM), automation scheduled for that day, 9 AM email will not be sent out immediately. Instead, the campaign will resume the following day at the scheduled time.

Long-Term Pause and Resume

In the scenario where a campaign is paused at 5 PM on Day 1 after all events have been sent, and then resumed a week later at 7 AM, the system remains in the paused state (Day 1).
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Since there are no more messages to send after Day 1, 9 AM, the system will proceed to send Day 2's event the following day. Essentially, the system picks up from the paused point and continues accordingly.

What Happens If a New Event is Added?

If a campaign is turned off at 10 AM when the initial two events were sent out (8 AM, 9 AM) and a new event for 10 AM on Day 1 is added while the campaign is off. And user turns it back on at 12 PM, two hours later since the campaign is turned off. Then the system remains on Day 1, WooSender will not resend the initial two messages the next day but the system will send the newly added event at 10 AM, reflecting the updated campaign schedule.

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