Prerequisites
Before you begin, make sure you have:
A Google Ads account with Lead Form Extensions set up
A WooSender account
A Zapier account
API credentials for WooSender (found in WooSender settings)
Step-by-Step Guide
Step 1: Connect Google Ads to Zapier
Log in to your Zapier account.
Click Create a Zap.
Search for Google Ads and select it as the Trigger App.
Choose New Lead Form Entry as the Trigger Event.
Click Continue and connect your Google Ads account.
Select the relevant Google Ads campaign and lead form.
Click Test Trigger to verify the connection and ensure data is being pulled from Google Ads.
Step 2: Connect WooSender to Zapier
Click + to add an Action Step.
Search for WooSender and select it as the Action App.
Choose an Action Event, such as Create Contact or Add Lead to Campaign.
Click Continue and connect your WooSender account using your API key.
Map the fields from Google Ads (e.g., Name, Email, Phone) to the corresponding fields in WooSender.
Click Test & Continue to confirm the integration works properly.
Step 3: Activate and Test Your Zap
Click Turn on Zap to activate the automation.
Submit a test lead through your Google Ads form to ensure the data flows into WooSender correctly.
Advanced Automation (Optional)
Use Filters to send only qualified leads to WooSender based on specific criteria.
Add Delays to schedule lead follow-ups.
Format Data before sending it to WooSender to ensure consistency.
Troubleshooting Tips
Ensure your Google Ads campaign has an active lead form.
Verify your WooSender API key is correct.
Check the Zapier task history for errors and troubleshoot accordingly.
Conclusion
This integration automates the lead transfer from Google Ads to WooSender, allowing your team to engage leads instantly. If you need further assistance, feel free to contact our support team!